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’ This is the kind of question you cannot ask of an Arabic audience,” insists Maalouf.
Instead his site deals with, “the real problems that they are having-—liberalism, conservatism, religion, responsibility in the couple, kids.” The quiz uses psychology to determine suitable matches based on questions about social attributes, individual attributes, couple attributes, and personal attributes, as opposed to the kind of person users might think they want.
“Most people want to meet someone not only of the same religion, but of the same denomination of their religion.” Et3arraf was developed during Lebanese accelerator Seeqnce’s first and only acceleration program.
“The first couple of months at Seeqnce was just pure 16-hour work days minimum, coding, coding, coding, just churning out code,” recalls Nimer.
The idea for et3arraf was borne from a heartbreak Maalouf suffered in France.
It’s a recipe they say results in more successful marriages.